Intrinsic

This is a showroom of bathroom equipment for one of the most famous local brands in Taiwan. Our client built the first modern kiln in Taiwan back in 1966, which is a vital part of the history of modern Taiwanese ceramic progress. The brand is known for its professionalism and quality in ceramic products. In this showroom, we try to bring the visitors back to 1966 by reimagining the ceramic firing process. Stepping into the showroom, visitors will be greeted by a grand dome that mimics the shape of a kiln with a wood-textured wall on the back of the front desk. When light projects from the bottom floor, it creates a visual movement of the fireplace effect with the wood texture, creating a simple atmosphere with the theatrical, artistic beauty of nature. The main showroom walls are decorated with a rough firebrick texture and color, creating a strong but soothing color and texture comparison between the surroundings and the display pieces. This Calce wall coating not only provides a unique texture but also automatically adjusts the humidity and temperature according to the number of people, creating a comfortable and energy-saving interior space. In addition to the firebrick texture walls, we selected various colored ceramic tiles for the floor and shaped them in natural curved lines. Those colored ceramic tiles not only represent the five color elements in Chinese philosophy as a good omen but also present how metal oxides color the ceramic fabrication. The space arrangement of this project aims to break the conventional decorative display walls and shelves in retail. Our design considered each selling piece and decorative material as an art piece and a part of the whole space, transiting each space with light, U-shaped glass, grilles, and small ceramic tiles. By using soft materials and delicate lighting, we create a sense of movement among the unmovable items. We want the space to be affluent, feeling as if one is in a natural cave, experiencing how the client’s products are created from materials to art pieces. At the same time, when new products are to be displayed, there is no need to redecorate the entire showroom, reducing the waste cost in business redecoration and promoting a more sustainable retail space. In this unique showroom & retail space, we designed a natural-like interior space as a status of our main target: the products, hoping to bring all visitors an immersive museum-like experience.